Four campaigns. Every frame AI-generated, every face contractually cleared, every spot delivered in days. Hover the index, swap the reel.
№CampaignFormatLicense
001
Brand · NDA — Milan '87Talent · NDAstills, social
Hero film + stills, social∞ Forever
002
Brand · NDA — Gangsters Across the ErasTalent · NDAstills, social, OOH
Hero film + stills, social, OOH∞ Forever
003
Brand · NDA — Across 5 WorldsTalent · NDAstills, print
Anthology + stills, print∞ Forever
004
Brand · NDA — The UnicornTalent · NDAeditorial
Short film + editorial∞ Forever
On air9 : 16 · 4K
Campaign 001 · Hero film
Brand · NDA — Milan '87
Now playingBrand · NDA × Talent · NDAA 1987 Milan runway, rebuilt frame by frame. Talent likeness composited into the archival venue under a single-use, archive-only clearance.
∞
Lifetime licenseIn perpetuity · GlobalBrand owns these assets forever. No renewal, no re-clearance, no retroactive opt-out.
Four faces. Four campaigns. Zero physical production.
The roster
Founding cast. By invitation.
A curated, consent-first roster of synthetic talent across music, sport, film, fashion, and creator culture. Names, rates, and reels unlock once we verify you’re a real buyer. Typical approval inside 24 hours.
Reel · scrubbing liveUse the arrows · or drag the reelFrame 01/45
Side-by-side, line by line. The traditional shoot is what you and your CFO have been arguing about for fifteen years. The LIKN column is what your competitors are about to switch to. Per asset, forever is the line that ends the argument.
Axis
Traditional
LIKN
01 · Time to delivery
8–12 weeks of pre-pro, casting, shoot, edit, legal
5 days · brief Monday, signed-off masters Friday
02 · Cost per hero asset
$220k–$520k once crew, location, talent days are stacked
$8k–$40k for the same finished frame, all-in
03 · Rights window
12–18 months, then renegotiate, then pay again
Forever. Per asset. Worldwide. All media. No renewal.
04 · Per-talent vs per-asset
Rights tied to a person — their union, their agent, their next deal blocks yours
Rights tied to the asset. The asset is yours regardless of what the talent does next.
The shift isn’t cheaper assets. It’s owning the ones that work.
Traditional campaigns stack six cost layers before a single image ships. LIKN collapses the stack — licensed talent, signed contracts, approved outputs, in six days.
Configure · your deal
Talent tierEmerging
Talent count3 models
123456
Deliverables23 assets
Stills
20
Short videos
3
Hero film
0
Voice clone
0
TerritoryNorth America
Duration12 months
3mo12mo24mo36mo
ExclusivityNon-exclusive
You save · 80%
$26,910
vs traditional production — 4 weeks faster
Traditional
$33,618
8 line items · 6–8 weeks
With LIKN
$6,708
All-in · 6 days · escrow-backed
Delivered in
vs ~5 weeks traditional
6 days
Marginal cost · next 10 stills
Once talent is licensed, assets scale at near-zero cost.
$407
Traditional stack
Pre-production$1,500
Photography · 2d$3,000
Crew · 2d$3,000
Studio + gear · 2d$1,600
Model fees$7,200
Stills retouching$500
Video production$10,500
Usage rights · North America$6,318
Total$33,618
LIKN · all-in
Content generation · North America, 12mo$2,208
Talent clearance & AI rights$4,500
AI likeness contractIncluded
Escrow + complianceIncluded
Approval workflow + takedownIncluded
Total$6,708
Ready to run this deal? Every output is talent-approved, every contract is signed.
Methodology & sources
Traditional costs are built as real agencies quote — additive line items for pre-production, photographer and crew day rates, studio, model fees, per-asset post-production, and a usage rights buyout. Day rates: emerging $800–1,500 (Dojo Business), established $1,500–3,000 (agency standard), top-tier $5,000–10,000 (Prime-AI luxury bracket). Full-day pro shoots run $5–15k at mid-range and $25–50k+ at high-end editorial (Adstronaut 2026).
Usage rights follow industry buyout convention — social + paid digital baseline at ~65% of model fees per year, +40% for print (when stills volume ≥ 25), +80% for broadcast (when hero film present). Territory and exclusivity uplifts (+35–70% for global, +40–100% for exclusive) stack multiplicatively with year count. Sources: MAO Velma tables, CM Models, PricingLink guides. Cinema rule: 100% of day rate per year of airing (Jobwork).
LIKN costs are two lines — content generation scaled by volume × tier × scope, and a flat talent clearance fee. AI likeness contracts, escrow, approval workflow, and takedown clauses bundled at no additional charge. Scale advantage: 200 AI-generated stills cost almost the same as 20, because marginal generation cost approaches zero.
Sources · Dojo Business · Adstronaut 2026 · Prime-AI · Tellos · Tryly.ai · PricingLink · MAO · CM Models · Jobwork · Krystian · Squareshot · Photta.
Brand on the record
A CMO on the cost of not switching.
We asked the marketing lead at one of our launch partners what changed when they replaced their hero shoot pipeline with LIKN. The answer is the whole product, in one paragraph.
“We were spending six figures and three months for a hero film whose rights expired before the campaign even peaked. With LIKN we briefed Monday, signed off Wednesday, and shipped Friday — and we own every frame, forever. Nothing about our old process makes sense anymore.”
Time saved11 wks
Spend reduced−89%
Rights windowForever
CMO · DTC apparel
Launch partner
Our belief
Great work shouldn’t take three months and a crew. And the rights shouldn’t expire before it’s even working.
— LIKN · Spring 2026
FAQ
The questions every CMO asks first.
Short, direct, no PR voice. If something here isn’t covered, our team is on email — and we’d rather hear it now than after a contract.
01What does “rights forever” actually mean?
For every approved asset, you get a perpetual, worldwide, all-media license. No territory cap. No usage cap. No re-licensing fee in 12 months. The deed lives on-chain and in your contracts vault. Pay once. Own forever. The only thing it doesn’t cover is using the same talent for a new asset — that’s a new brief.
02How is this five days when traditional is twelve weeks?
No casting calls, no flights, no studio days, no agent loops. We brief our cleared roster directly. Look-dev runs in parallel with cuts. You see first frames in 48 hours and final, signed-off masters by day five. The bottleneck of a normal shoot — schedules — doesn’t exist here.
03Will the work look AI?
If you can spot it, we don’t ship it. Our team is ex-commercial directors and VFX leads; we treat the model as one tool in the pipeline, not the whole pipeline. Look-dev, lighting, lensing, grade and grain are all art-directed by humans. The work earns its place on a billboard.
04What about indemnification and platform clearance?
Every asset ships C2PA-signed, with a chain of custody from talent consent to final master. We carry full indemnification on rights and likeness. Meta, TikTok, YouTube and the major DSPs accept our provenance metadata directly. If a platform pulls it, we re-clear it on us.
05Why is it so much cheaper?
Traditional production cost is mostly logistics: crew, location, travel, insurance, schedule. We removed all of that and kept the part that actually shows on screen — talent, art direction, finishing. The talent still gets paid properly (more than scale, in fact, because they don’t lose 50% to overhead). You pay for the asset, not the apparatus.
06Can we iterate after delivery?
Yes. The asset deed is perpetual but it’s also editable — re-cuts, re-grades, format reshapes, new aspect ratios and new copy lines are all in scope, included, no re-licensing. New scenes or new talent are a new brief. The asset gets to age with the campaign.
07Is the talent really okay with this?
Every face on the roster opted in, set their own rate, and approved every output. They get 85% of fees, escrowed. Block lists let them refuse categories or competitors up front. The trade is simple: you get speed and rights; they get fair, consistent pay without the agent-and-day-rate game. Both sides win, on the record.
